Our Blog

Five Clients, Five Problems, One Thread: A Few Weeks of Client Work
WordPress site maintenance, hack recovery, GDPR-compliant tracking, and site strategy: the range of client work from a Dublin web consultancy.
Shopify GA4 Purchase Tracking for Non-Plus Stores: From Good Enough to Genuinely Useful
Shopify gives every non-Plus merchant real analytics tools. But there is a gap between what the native GA4 integration provides

Shopify GA4 Tracking: How One Irish Watersports Brand Got Their Digital Advertising Foundations Right – Before Spending a Euro on Ads
How we built a complete Shopify GA4 tracking setup for an Irish watersports retailer — fully GDPR-compliant, using Customer Events

Small Business SEO Foundations – Three Things Every Small Business Website Needs First
Most small business websites have three structural problems that no keyword tool will ever flag. Here’s what to check before

Payment Integration Security: 4,325 Fraud Attempts in 24 Hours
A carding attack hit a client’s payment integration. 4,325 fraudulent attempts in 24 hours, five successful, €18,500+ in chargeback exposure

I Was Supposed to Write a Different Blog Post
I had a content plan. This wasn’t on it. But building TagForge.io — customising WordPress and WooCommerce into a fully

Why I Built a Free Tool on TagForge to Check Your Cookie Setup
I kept finding the same problem on client sites: cookie consent and GTM not talking to each other. So I

What is Google Tag Manager for business owners: What is it and why it matters?
Google Tag Manager for business owners is the tool that makes your website measurable. Track form fills, calls and clicks

GA4 Not Recording Purchases: How a Consent Timing Flaw Was Silently Wiping Out Ecommerce Data
Your WooCommerce orders are coming in but GA4 shows almost nothing. Here’s how a consent timing flaw was silently wiping

What You’re Actually Getting When You Pay for WordPress Management (And Why I Built It This Way)
Discover what a WordPress management plan really does for your business, from malware recovery to stress‑free updates, speed, reporting and

The 7 Jobs Your Small Business Website Should Be Doing For You
Is your website actually working for your business? Here are 7 things it should be doing every day — from
WordPress E-commerce Credit Card Skimmer Prevention: How Two Sites Were Hacked and How to Stay Safe
Discover WordPress e-commerce credit card skimmer prevention strategies. Learn from real-world hacks, how to detect fake payment forms, and protect
